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Ivan Aleksandrovich Alekseev (born March 9, 1985, Yartsevo, Smolensk region), better known by his stage name Noize MC, is a Russian musician, rap and rock artist.
Nickname
As Ivan told about this, he has chosen the nickname during performances at school discos, where were cheap equipment “wheezed”, hence the “MC Noize” (eng. Noise - noise). Prefix "MC" went to the end, giving the nickname individuality.
Biography
Childhood, early work (1985–2002)
Ivan Alexandrovich Alekseev was born on March 9, 1985 in the city of Yartsevo, Smolensk region. Alekseev's mother is a chemist, and his father is a musician. In 1994, the parents divorced. From the age of 8-9, Ivan began to write his first poems, and at the age of 10 he became interested in music. In the winter of 1995-1996 he entered the music school, classical guitar class. A year later, together with his mother, he moved to the city of Belgorod, where he twice won the regional competition for classical guitar performers: in 1998 and 2000.
Being a fan of guitar rock music, at the age of 13 Ivan formed his first band. In the early 2000s, Ivan Alekseev was noted in the "Levers of Machines" group as a bassist and backing vocalist. The Nirvana group had a strong influence on creativity of Ivan. The surge of The Prodigy's popularity soon did not leave Ivan indifferent. Impressed by the composition "Diesel Power (ft. Kool Keith)", he tries to write a rap, while continuing to play the guitar in a rock band.
Together with a classmate Arkady, known under the pseudonym "Adik 228", Ivan participated in the local hip-hop group V.I.P., which quickly gained local popularity due to active performances at the venues of the Belgorod region. When interest in the project dried up, classmates Noize MC and Adik formed the Face2Face rap duet. The group participated in many regional festivals, competitions and concerts, successfully performed at the international festival in Kharkov.
In 2001 Ivan graduated from a music school, and in 2002 he graduated from a general education school with a gold medal. In the same summer, the musician entered the Russian State Humanitarian University, in connection with which he was forced to leave the group and move to Moscow.
Formation (2003-2006)
Having settled in a student campus at the Russian State Humanitarian University, Ivan Alekseev took up solo work. In 2003, he organized the alternative rock band "Protivo Gunz", all of whose members were nonresident students of the Russian State Humanitarian University. It was in the university dormitory, according to the artist himself, that he honed his freestyle skills, reading them to an acoustic guitar at student parties. The vast majority of Noize MC and Protivo Gunz demo tracks, which became popular among the youth thanks to the Internet, were also composed and recorded there.
In the period from 2003 to 2005, Noize MC participated in various freestyle battles and other club and network hip-hop competitions, where he regularly won prizes, and the "Protivo Gunz" group toured the Moscow region, performing in recreation centers, clubs, bars and outdoor venues.
In March 2005, Noize MC defeated the famous rapper MC Molodoy in the final battle held as part of the Snickers Guru Klan street culture festival, and received an invitation from the organizers to become the host and judge of the Chel-out site of another major street festival - Snickers Urbania.
In May of the same year, Ivan Alekseev moved from the campus of the Russian State Humanitarian University to a rented room on the Arbat. During this time, the Protivo Gunz group regularly performed street concerts, some of which were interrupted by police officers.
Two years in a row, in 2005 and 2006, Noize MC traveled around the country with the Snickers Urbania team and used the proceeds to record studio material, some of which were released in various rap collections. In the summer of 2006, Noize MC signed a contract with the rap label "Respect Production" as a solo artist, but did not stop working with "Protivo Gunz". September 9, 2006 the group becomes the winner of the all-Russian competition "Urban Sound".
Ivan also moonlighted as an author; for example, for the singer Tanya (with whom they had a common producer), he wrote a number of compositions, including "Fragments of feelings".
Rising popularity (2007–2008)
As the main prize for winning the Urban Sound for Protivo Gunz, a low-budget video clip was shot for “Song for Radio”, an old composition from the solo repertoire of Ivan Alekseev, which was taken into rotation on the Muz-TV channel. At the label's insistence, the artist was listed as Noize MC on the imprint. In November 2006, the track appeared on the air of the DFM radio station. In March 2007, a video clip for the same song, re-shot on the initiative of the channel itself, entered the “hot” rotation on Muz-TV. The director was the Estonian music video director Hindrek Maasik.
On April 13, 2007, a contract was signed between Noize MC and "Respect Production" and the Russian division of "Universal Music Group". Music journalists regarded the signing of the contract as a significant event not only for the musician himself, but for the entire Russian hip-hop. “It is not easy to overestimate this event,” the observer of the Rap.ru portal notes. “In front of our eyes, an underground artist becomes an artist of a label with an international name”. Initially, it was planned to release Noize MC's debut album with the joint efforts of "Respect Production" and "Universal Music Russia", but a few months later, the artist's previous label completely transferred it to Universal.
At the same time, Noize MC won the largest Russian-language Internet competition - the "7th official hip-hop battle of the Hip-Hop.ru portal", which took place from October 2006 to April 2007. More than 3,000 Russian-speaking rappers from all over the world took part in the battle. Later, a video clip was filmed for one of the compositions of the battle “Behind the Closed Door”, which was first presented to the public in September 2007.
In the summer of 2007, Ivan Alekseev starred in one of the main roles in the project of Pavel Lungin's production center - the film "Joke", a remake of Vladimir Menshov's popular 1976 film. Ivan played Igor Glushko, a high school student, a young musician who moved to Moscow from the Tyumen region after the death of his parents. Noize MC also acted as a composer, writing the soundtrack for the film. The film premiered on May 22, 2008. Based on the film, a video clip was shot for the song "My Sea", which is in rotation on the A-ONE TV channel.
Debut album and further work (2008-2011)
At the end of May 2008, Ivan Alekseev announced the termination of his contract with Universal Music. At the corresponding press conference, the representative of the musician's management, Grigory Zorin, explained: "A good artist must be independent of major labels, and Ivan in a very short time has gone from the youngest new artist to an artist who can work directly with distribution, bypassing all labels".
Noize MC's debut album titled "The Greatest Hits vol. 1" was released on the "Mystery of Sound label" and went on sale on June 17, 2008.
Noize MC at the celebration of the 15th anniversary of the News Block program on MTV Russia on April 12, 2011
May 28, 2010 released "Last Album". In the same year, Noize MC took part in Urbania 2010 for the second time in a row, but already as a headliner. In support of his "Last Album" he sang new songs and his already familiar hits in 11 Russian cities.
In 2010, he made his debut in 41st place in the "Stars and Money" rating of the Russian-language version of Forbes, due to earnings of $0.9 million in 2009 and a large number of queries in Yandex search.
2012-2014
At the end of 2012, Noize MC announced the release of two albums in 2013: Protivo Gunz - a rock album with rewritten old songs performed by the Protivo Gunz group, dedicated to the 10th anniversary of the group (April 11), and a rap album (autumn).
On May 28, as part of a student project of the Faculty of Chemistry of Moscow State University, he visited students, where he sang songs and answered questions. The meeting was held without the use of profanity.
On October 16, the Rap.ru website published the cover of the album "Confusion" and its release date - October 28. On the Yandex. Music ”the album appeared earlier - on October 24.
In early November 2013, Noize MC was a special guest of the Slovo battle, in which he participated in a freestyle duel against Cuban. At the end of the same month, he took part in the Versus battle against hip-hop artist Harry Topor.
Director Andrey Kudinenko plans to release the film-thriller "Hard Reboot" with the band members in the lead roles. However, the collection of money on the principle of crowdfunding for the release of the film did not bring the desired results.
On New Year's Eve on January 1, 2014, starting at 00:00, the MTV channel showed a 40-minute part of the concert "10 years of Noize MC", which took place in the spring of 2013.
On September 10, 2014, Noize MC released their sixth studio album titled Hard Reboot.
In September 2014, the MTV-Russia channel included Noize MC among the five contenders for the title of "Best Russian Performer".
2015 - present
On January 12, 2015, the Noize MC group ended their eight-year collaboration with the "Universam of Kultury label".
On January 20, the premiere of the video for the song "Tearing the Leash", recorded specifically for the film "Shaggy Christmas Trees", took place. All funds collected from the sale of the single on the Internet are transferred to the Sunflower Charitable Foundation.
The band's touring activity in 2015 began in February with the international Norwegian festival Barents Spectakel[36].
In March, Ivan Alekseev loudly celebrated his 30th birthday with two anniversary concerts: on March 15 in St. Petersburg at the A2 club and on March 20 in Moscow at the Stadium Live club.
On March 10, the premiere of the video "Robots" took place.
On March 20, a limited re-release of the album with the symbolic title "Hard Reboot 3.0" was released. The disc includes new tracks such as "Jordan", recorded together with the Atlantida Project, and the single "Tearing the Leash", as well as several new remixes; the rest of the tracks from the original LP were remixed.
In April 2015, the video for the song "Yes Future!" became the first Russian-language panoramic video on YouTube; only 2 years after the release, Youtube began to support the "360-degrees" function, thanks to which "Yes Future!" gained a second life.
Due to the cancellation of the first concert in the Russian tour in Krasnodar for reasons beyond the band's control, Noize MC decided to conduct an online broadcast of the concert from the Moscow studio especially for Krasnodar fans. Further spring concerts passed without incident.
On April 18, Noize MC took part in the All-Russian annual action "Total Dictation" as an announcer. The venue for the dictation was the artist's home university, the Russian State University for the Humanities.
On June 5, the A-One TV channel premiered the Talking Heads video filmed at the House-Shifter Museum at the All-Russian Exhibition Center.
On August 8, Noize MC presented a new concert format "Noise in the Museum". An exclusive open-air acoustic concert was held on the territory of the Moscow MUZEON Arts Park. The band's resident DJ Stufford also took part in the performance.
On September 9, the premiere of the video for the song "Jordan", recorded together with the St. Petersburg band Atlantida Project, took place.
On September 22, Noize MC participated in the charity concert "Note of Support" of the Sunflower Foundation. The online broadcast of the concert took place on the website afisha.ru.
On October 12, the premiere of Roman Liberov's film "Keep My Speech Forever" about the Silver Age poet Osip Mandelstam took place in Moscow. The title musical composition of the film was the Noize MC track "Save my speech", which included both Mandelstam's verses and the original text of Noize MC.
On November 14, Alekseev performed as part of the opening act at a Limp Bizkit concert in Orenburg.
On November 19, on the stage of the State Kremlin Palace, Noize MC became the winner in the Hip-Hop of the Year nomination of the Music Box 2015 award.
Noize MC opened 2016 with the premiere of a new video "Save My Speech" on the title theme song from the film of the same name.
On April 11, 2016, a video was released for the song "Make Some Noize", the first single from the upcoming numbered album.
On May 1, the day when the holidays coincided: Peace and Labor and Orthodox Easter, the English-language video “Lenin Has Risen” was released on the VEVO YouTube channel.
Noize MC at the festival "Live!" August 13, 2017
The concert spring of 2016 took place outside the territory of the Russian Federation: the group gave concerts in Kazakhstan, Kyrgyzstan, Latvia, Lithuania and Estonia, as well as in Germany and the Netherlands.
In his free time from concerts, Ivan Alekseev spent time in the studio recording a new numbered album, as well as the hip-hop opera Orpheus and Eurydice, a new project for which the artist wrote the entire musical part and in which he played the main role. The show took place on July 7, 2016 in the Tesla 4000 space.
On November 18, 2016, the presentation of the new album "King of the Hill" took place in Moscow, and on November 26 - in St. Petersburg. On December 16, 2016, his studio release took place. According to the portal Rap.Ru, the album became the best among Russian rap albums in 2016.
On November 18, 2016, the presentation of the new album "Tsar of the Hill" took place in Moscow, and on November 26 - in St. Petersburg. On December 16, 2016, his studio release took place. According to the portal Rap.Ru, the album became the best among Russian rap albums in 2016.
On April 25, 2017, Ivan took part in a big interview as part of the VDud project, where he answered questions about Shnur, Khovansky, Oksimiron and others.
On May 31, 2018, a new album was released to the network, which has one holistic story, consisting of 30 tracks - "Hiphopera: Orpheus & Eurydice". The concept of the album is based on the adaptation of the ancient Greek myth of Orpheus and Eurydice in the realities of modern show business, and the Soviet rock opera of the same name was taken as the basis. Many songs from the album were presented back in 2016 on the stage of the Tesla concert venue in Moscow. Leyla Magomedova, Oleg Gruz, Maestro A-Sid, Anastasia Aleksandrina, RE-pac, ST, Timur Rodriguez and Larisa Kokoeva also took part in the recording of the album.
On November 7, 2018, he released a four-song EP titled "No Comments". The release was distinguished by a special depressiveness that is not inherent in the work of Noize MC, and quotes from I. A. Brodsky’s poems “Don’t leave the room, don’t make a mistake”, “I’m sitting by the window” were taken into the text of the title song “In the Dark”.
On September 10, 2019, on the 55th anniversary of the leader of the Civil Defense group, he released the social composition “Everything is like with people”, using the line of Yegor Letov in the sample, and the composition itself is dedicated to the latest events of the country, rallies, authorities.
On October 4, 2019, a joint video was released by Noize MC and Sonia Sandoval from P.O.D. "Chasing the horizon".
In early November, the video “Honor the Elders” was released, directed by Lado Kvatania.
On April 26, 2020, the clip "26.04" dedicated to the Chernobyl accident was released.
On June 3, 2020, Noize MC released the track "Let's Run Away", which is a diss for Yegor Creed and rapper Loc-Dog. In the song, Ivan in an ironic manner condemns both artists for the fact that they, by mutual agreement, left the 17th independent battle (where they were supposed to perform against each other) and recorded the joint track "Brown Eyes".
On August 31, 2020, Noize MC released the single "League of Legends". The song was recorded in collaboration with the esports league and League of Legends tournament organizers.
On November 13, 2020, Noize MC released the Voyager 1 maxi-single, consisting of four arrangements of the track of the same name. In the song, Ivan brings the famous drone to life and shares his thoughts and feelings, drawing an analogy with human loneliness.
On November 19, 2021, Ivan released his 10th album titled "Exit to the City". On this day, the first half of the tracks were published, the full version of the album became available on December 17th.
