Bettter

The brand does not create new clothing, instead, they ruthlessly search the world for old gems and turn them into new spectacular garments. They do so by using a set of smart algorithms that help transform abandoned and damaged things into covetable objects of design.

They don’t just create and sell clothes. They aim to build a responsible supply system and cultivate a passionate community of think-a-likes, forming new habits, and igniting valid conversations.

Their data division is there to inspire the change and help spread their sustainable practices and timely results of extensive scientific research.

At bettter they use old clothing to write a zero-waste scenario of the future.