Person attributes
The founder and chief designer of Alena Akhmadullina brand, Elena Asfirovna Akhmadullina, was born in a family of nuclear engineers in the city of Sosnovy Bor, Leningrad region. Notes to the debut collections and searches for own style ambitious student began as a freshman at the State University of Technology and Design in St. Petersburg. Millennium for the rising star of the Russian fashion industry was exceptionally lucky: Alyona Akhmadullina won a number of prestigious fashion design competitions: "Admiralteyskaya Needle", "Dress of the Year" and Smirnoff Fashion Award.
A year later the designer presented her debut prêt-à-porter collection under the Alena Akhmadullina brand. And in 2005 she announced herself during Paris Fashion Week with fur coats, slim pants and flying maxi dresses. Since then, Alena Akhmadullina's participation in Paris has become permanent.

In 2007, Alena designed the uniforms for the Russian Olympic team, and in 2008 - costumes for Zemfira's tour "Thank You". At the same time the "fashion designer with a model appearance" and socialite opened Concept Store Alena Akhmadullina boutique in Moscow.

The designer is known for her work with textiles and signature "fabulous" prints. At one time co-financing fashion brand Alena Akhmadullina was engaged Oksana Lavrentieva - about a high-profile scandal and claims to ownership of the fashion house once good friends in the press judged for several years.