A retailing method executable by a computer system, includes sending a page to a prospective purchaser in response to a request, the page being associated with a specific product; receiving a purchase proposal from the prospective purchaser for direct purchase of the product at a fixed price, the purchase proposal including identifier information of persons nominated by the prospective and purchase term information selected at least in part by the prospective purchaser, the nominated persons being nominated to contribute to purchase of the product at the fixed price.