An autonomous moving apparatus includes a moving unit that moves the autonomous moving apparatus, a detector that detects distances from surrounding objects and shapes of the surrounding objects, a notifying unit that notifies surrounding persons, and a controller that controls the moving unit so that the autonomous moving apparatus moves so as to follow movement of a person recognized as a follow target by the detector and, when the person recognized as the follow target performs a specific action, controls the notifying unit to give a notification by a preset notification method in response to the specific action.