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LotLinx

LotLinx

LotLinx is a marketing technology suite used in the American and Canadian automotive industry. It is an automotive VIN-specific digital marketing suite.

OverviewStructured DataIssuesContributors

Contents

lotlinx.com
Is a
Organization
Organization
Company
Company

Company attributes

Industry
Automotive industry
Automotive industry
Marketing
Marketing
Automotive design
Automotive design
Location
Chicago
Chicago
B2X
B2B
B2B
CEO
‌
Len Short
Founder
Jason Knight
Jason Knight
‌
Robert Vucic
‌
Len Short
Number of Employees (Ranges)
51 – 2000
Founded Date
2012
Total Funding Amount (USD)
2,500,000
Latest Funding Round Date
May 1, 2011
Glassdoor ID
1009023
Latest Funding Type
Seed
Seed
Country
United States
United States

Other attributes

Company Operating Status
Active
Overview

LotLinx was founded in 2012, and is a privately held marketing technology company which sells to the automotive industry. LotLinx's technology helps automotive dealerships send potential buyers directly to a dealer's Vehicle Details Page (VDP). The company is headquartered in Chicago.

LotLinx helps automotive dealers match customer demand with inventory supply.

Products and services

LotLinx TURN is a cloud-based inventory and VIN-specific marketing platform that was released in 2017. It also helps manage sales objectives and prices based on inventory feeds and analytics.

LotLinx VIN View Optimizer (VVO) is an interactive reporting tool that was released in 2016.

LotLinx AMP (Accelerated Mobile Pages), released in 2017, is a product that aims to improve mobile advertising Call to Action and loading time.

History

In 2010, LotLinx founders Len Short, Jason Knight, and Robert Vucic developed a platform to send buyers directly to Vehicle Detail Pages (VDPs). Chug.net was a Vehicle Display Network that enabled buyers to search dealer inventory by make, model, year, and color.

In 2017, LotLinx expanded into cities in Canada such as Toronto, Montreal, Vancouver, and Quebec City, Edmonton, and Calgary. Kijiji, Canada's largest automotive website, was the first Canadian online marketplace to partner with LotLinx.

LotLinx partnered with VistaDash marketing analytics in 2017, CarNow chat in 2017, ActiveEngage chat in 2018, and Contact At Once! chat and advertising in 2018.

Timeline

No Timeline data yet.

Funding Rounds

Products

Acquisitions

SBIR/STTR Awards

Patents

Further Resources

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Date
No Further Resources data yet.

References

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