Founded in 2010, Initial Capital is a venture capital firm based in London, United Kingdom. The firm prefers to invest in seed and early-stage technology companies with a focus on games, social media, digital, mobile, consumer services and technology enabler sectors.
Initial Capital do not see themselves as a traditional venture capital fund - they are a group of serial entrepreneurs who invest their own money and actively partner with world class teams to build global category winners.
They see early stage fund raising as not just about money. But about finding a good team to help with the ups and downs of the business and get ongoing advice on everything from product and technology to recruitment and growth. Initial Capital works with their portfolio companies to do that.