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InVitro Select was a St. Louis-based company with a focus on creating technology to increase the success rate of IVF. It did so by creating medical devices and diagnostics that select the most viable sperm for the procedure.The company stated that with its product increasing the success rate of IVF, it would lessen the burden to families going through the process, both financially and psychologically. The company's founders had backgrounds in areas such as stem cell research and microfluidics design and fabrication.
The company was developing technology to re-engineer sperm purification that occurs as a part of the natural process of sperm selection when conceiving a child. The technology used disposable microfluidics to aid in its process. InVitro Select stated that its technology could improve the speed and mobility of the sperm as well as the shape, and a chemical attractant. These improvements on the natural process could increase the chance that the patient will have successful IVF.

