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The company was founded by Martin Stadler in 1998, after his resignation as commercial director of the Swiss branch of the Italian coffee company Illycaffè S.p.A.
Stadler worked with Swiss designer Matti Walker in 1999 on the company's first product, the air humidifier "Fred".
From 2001, Stadler Form started a joint project with Christoph Sutter (Coplax AG) for ODM and OEM development of small domestic appliances.
In 2006, Stadler Form announced the creation of MACH holding (Martin and Chris Sutter), which today includes four companies: Stadler Form, Coplax AG, Swizz Style Inc. (US distribution), and Formsign AG (Swiss distribution).
In early 2010, Jurg Banziger, the former CEO for the air treatment business unit in Plaston AG (Air-O-Swiss, Boneco) joined the MACH Group and took responsibility for the small domestic appliances in Coplax and the US business of Swizz Style Inc.
In 2010, Stadler Form announced the opening of a branch in Russia.
The company annually participates in exhibitions on design innovations and consumer electronics: IFA (Berlin), Housewares (Chicago), Ambiente (Frankfurt), and Ornaris (Zürich and Bern). Products of Stadler Form have won design awards, such as Complimenti (Zürich/Bern), NYIGF (New York), Maison & Objet (Paris). Some products (like the Max heater) can be found at the Museum of Modern Art in New York.
