NeuCoin

NeuCoin was presented in 2014 by Daniel Kaufman and Johan Sandstrom with the aim to achieve mainstream consumer adoption through customer friendly services such as micro-tipping, micro-subscriptions, peer-to-peer payments, remittances, and online purchases. NeuCoin was designed to allow early adopters to benefit, offering high proof-of-stake rewards, initially set at 100 percent per year, as well as making available a user-friendly online wallet and consumer mining services to allow users with no technical background to mine and stake the coin.

Part of NeuCoin's strategy to gain users was to engage the first content partners of the coin. This acted as proof of concept and included animation studio MondoMedia, music service Jango, and artist promotion company Radio Airplay. To help drive people to the coin and their partner companies, NeuCoin offered a few coins at no charge for users who chose the NeuCoin and created a new wallet on those sites. The company's partnership with music service Jango brought a reported 8,000 new users per day who transacted with NeuCoin through the platform.

During the initial push to develop the user base of NeuCoin, the company developed games for the social media platform Facebook, in which the token would be used. The first game the company developed was Solitaire Racer, which had a reported 80,000 users over three months. Although not the number NeuCoin was hoping to see, the foundation behind the coin announced the development of a second game, SongQuest, which was a music trivia game intended to reach the Jango user base and make use of that successful partnership.

These games were part of NeuCoin's initiative to build an entire ecosystem, to make the coin more inviting for users and to put the coin in many users' wallets, creating what some called passive users. NeuCoin considered those to be users, as their stated goals were not to have the coin traded in the same way Bitcoin or Ethereum were being traded at the time.

The NeuCoin Foundation announced the failure of the project in late 2016. This came as support for the project from users was lower than expected, and the coin was subject to a wave of "altcoin fatigue," which had gone through the cryptocurrency communities of the time, as it was a point when new altcoins were being created almost daily.

Further, the closing was tied to the inability for NeuCoin to develop value and trading volume for the token, with the price and trading volume decreasing the longer the project was around, and a reduction in the possible incentive for buying or investing in the altcoin. This was despite the ecosystem NeuCoin was working to create.