Atlas Obscura is an online travel magazine and provider. It was established in 2009 by Dylan Thuras, Joshua Foer. The company is headquartered in Brooklyn, New York.
Atlas Obscura runs a media website revolving around hidden or unique travel locations worldwide. It also has a section dedicated to food and drinks specialties from various regions. Atlas Obscura also provides in-depth stories about certain locations. The website delivers information through written and visual media. The contents featured on the website are user-generated, although it is curated by Atlas Obscura’s in-house editorial team.
Besides its media website, Atlas Obscura also provides a way for visitors to experience these featured locations, through its collaboration with AirBnb. It also partners with AirBnB to provide a booking method for multiple-day trips that Atlas Obscura operates.
Since 2015, Atlas Obscura has received a funding total of $32 million, with its most recent round held on September 2019. This round was a Series B, accumulating $20 million in capital. Investors who have provided financing for Atlas Obscura include A+E Networks, NAV.VC, AirBnB, and LionTree Partners.