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Phiar Technologies is a company that provides a vehicle navigation platform based on the combined technologies of deep learning artificial intelligence and augmented reality. The company was founded by Chen-Ping Yu, James Briscoe, and Xinyu Li in 2017, in Redwood City, California, United States.
The company looks to provide a navigation platform for driving in order to enhance driving safety, facilitate intuitive way-finding, and to connect drivers with their surrounding environments. The technology that their artificial intelligence has includes real-time road understanding and detection. It also is designed to provide natural visual navigation and safety assistance. This is achieved through semantic segmentation from deep learning and computer vision techniques to gain an understanding on a pixel level in real time.
The platform the Phiar has created is operable on a smartphone. It uses a neural network from their artificial intelligence and cognitive science research to analyze objects and contextual information through the smartphone camera. This does not require any cloud or peripheral processing.