Tazah Technologies

Tazah Technologies offers a B2B marketplace platform created to link farmers to businesses. The company develops a tech-enabled operating system for the agriculture and food value chain, with mobile application orders for farmers, retailers, and customers of farm produce.

There are about three hundred small- to medium-sized sellers purchasing inventory via the platform, and it moves different truckloads of produce daily. It offers five major types of products: ginger, garlic, tomatoes, potatoes, and onions. Tazah has plans to expand into other vegetables and fruits. Instead of solely serving as a marketplace to link farmers and buyers, the company also screens produce and removes rotten ones.

It then sorts them into categories for specific kinds of buyers. Tazah focuses on small- to medium-sized sellers who cannot patronize consumer goods and grocery product inventory providers since they cannot purchase produce in considerable bulk. The company also started striking up conversations with other customer segments, not excluding B2C marketplaces, grocery apps, and stores.

Tazah wants to create a streamlined logistics infrastructure and work with third-party warehouse and trucking providers instead of owning its own facilities. This means the company will make early investments as it works with its warehousing and trucking marketplaces for both middle and last-mile deliveries. Since the platform needs to make deliveries early in the morning, it runs small fulfillment centers and warehouses in close proximity to customers.

Part of Tazah's funding will be utilized in expanding its fulfillment center network in Lahore, with the objective of being operational in the whole city by mid-October 2021 before expanding into other regions. One of the company's goals is to develop a data and analytics platform that will assist farmers in planning crops to curb oversupply in the markets they serve.

Abrar Bajwa said in an interview:

“There is the traditional supply chain and we’re building a parallel customized supply chain that is a more efficient supply chain. It’s almost like reinventing the wheel to build a supply chain that ensures products move as fast as possible from point of harvest to point of retail.”

Tazah Technologies founders Abrar Bajwa and Mohsin Zaka

Tazah Global helps food produce buyers source from suppliers. The product facilitates global buyers of food and agricultural produce to source Pakistani produce cost-effectively. Tazah offers a supplier onboarding process and produce-sourcing to buyers.

Via the dashboard on its platform, Tazah global helps users track their shipments, payments, and inquiries. The platform enables users to purchase from Pakistan or sell globally via its agriculture suppliers. The company's supply partners handle their core operations, while the company provides customer service to the stakeholders involved.

To make sue of their services, users are required to register as buyers or sellers by clicking on "Sell or Buy With Us" on their website. They would need to provide their name, company name, email address and contact number. Tazah Global intends to provide exporters with the chance to cater to the demand of extra customers in more geographies.

The platform will grant exporters the chance to work with customers and supply and shipping companies. Tazah Global will also offer payment methods for exporters. Though there is no fee for registration on the Tazah Global platform, the company will charge a percentage of the total transaction as a fee for providing its services. The charges are shared with users at the time of sharing rates.

Tazah Karobar is a platform for agriculture retailers to manage their business transactions, inventory, and communication with their customers. Tazah Karobar allows users to manage credit and cash transactions and communicate with farmers and sub-dealers.

Some of its features include the following:

• Udhar Book: For managing credit transactions and following up on them
• Cash Book: For managing cash transactions and keeping a record of cash inflows and outflows.
• Marketing CRM: For communicating with farmers, sub-dealers, and fellow market players about fertilizers, pesticides, and seed availability.