TOPTOP is a fashion company that has grown from a small showroom into a big company in 9 years. TOPTOP has 4 stores in St. Petersburg, 3 brands with their own production in Russia and an online store.
Brands belong to three different segments:
Lux - production of shoes and bags under the Lera Nena brand,
Soft Lux — production of women's clothing under the TOPTOPStudio brand,
Cheap&Chic is a production of clothes, shoes and accessories under the H.I.T. brand.
Things are sewn not only at our own production in St. Petersburg, but also in Moscow, the CIS countries, as well as in Belarus, Turkey and a number of Asian countries. All products of the company go through three stages of quality control according to the international system AQL (Acceptable Quality Level).
The company is trying to make the production process of things environmentally friendly. Some of the collections are sewn from stock fabrics, which are the remnants of fabrics in the markets. For each order, the company gives a reusable eco-shopper, 100% made of spunbond.

