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Loggle is a cloud-based application portfolio management tool that allows users to manage the lifecycle and costs of all software applications used within an enterprise. Think of it as an extensive inventory of your software applications – except it’s so much more than that.

With Loggle, we wanted to tackle a widespread problem that causes unnecessary complexity and cost to thousands of businesses: disorganization of the application portfolio. So, we created a platform that provides a transparent overview of all the software applications in a company’s IT infrastructure. This platform (or portfolio) helps business owners identify which applications are redundant, which provide value, and decide where to allocate resources based on facts.

Before delving into Application Portfolio Management, let's define what an application portfolio is. To meet their diverse business goals, companies use various kinds of software applications. An application portfolio refers to this collection of applications.

Similar to investment portfolio management, application portfolio management is the craft of organizing and evaluating assets. For APM, these assets are software applications and services. APM helps optimize IT resources for delivering maximum business value.

Other than providing a comprehensive inventory, APM promotes a framework for regular assessment and optimization of software applications. Loggle, our APM tool, helps create specialized metrics that provide insight on the value of each application. Executives can get detailed reports on the business value and technical quality of their IT products.

With APM, the lifecycle stage of an application is decided through clear and actionable information: application age, maintenance cost, frequency of use, and operability with other applications. Educated guesses become a thing of the past. (See our post on applying Gartner's TIME model to your applications.)