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US Patent 9955122 Dynamic advertisement stream replacement

Patent 9955122 was granted and assigned to MobiTV on April, 2018 by the United States Patent and Trademark Office.

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Patent
Patent
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Patent attributes

Current Assignee
MobiTV
MobiTV
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Patent Jurisdiction
United States Patent and Trademark Office
United States Patent and Trademark Office
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Patent Number
99551220
Patent Inventor Names
Kent Karlsson0
Ola Hällmarker0
Gabriel Netterdag0
Martin Linderoth0
Date of Patent
April 24, 2018
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Patent Application Number
121018830
Date Filed
April 11, 2008
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Patent Citations Received
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US Patent 11856329 Dynamic advertisement stream replacement
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Patent Primary Examiner
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Nasser M Goodarzi
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Patent abstract

Mechanisms are provided for replacing default advertisement streams in a media stream with replacement advertisement streams. User profile information is obtained for a particular user and/or device. A default advertisement stream is identified and replaced with advertisement streams selected using the user profile information. Timestamp information and sequence number information is maintained to allow uninterrupted delivery of the modified media stream while customizing media streams for particular users.

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