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Tiyo.app, founded by Anthony Niinemae, Mike Mikkelborg, Samuel Bell, and Wajahat Akram, collects data from public sources to inform fast fashion brands what products are selling best. The data is used primarily by fast fashion buyers, a job description that includes the sourcing and purchase of apparel, shoes, jewelry and accessories—among other fashion-related retail items. Fast fashion buyers are either employed directly by large retail brands (Bloomingdale's) or are third-party vendors for smaller retail outlets.
The company, based in Slough, England, claims that it pulls in data from over 7 million items, 9 markets, 20 retailers, and 2,000 brands. It turns this wealth of data into visualized Price Maps and Assortment Maps. These visualizations, paired with a "bag" of selected styles for in-house brands or clients, are then automatically packaged into a PDF for delivery to designers and suppliers.
Tiyo.app offers a variety of pricing plans for fast fashion buyer personas, from small teams to enterprise. Each plan is monthly; however, you cannot sign-up through the website itself. You must contact TIYO to purchase your desired plan.
- Solo. £599
- Duo. £999
- Tri. £1,299
- Tiyo. £1,499
- Infinity. £3,999
TIYO counts Foschini, Vero Moda, and Warehouse as customers. It has apps for desktop, mobile, and tablet devices.

