Golden
adToken

adToken

AdToken is an Ethereum-based utility token solution designed for digital advertising.

AdToken (ADT) is an Ethereum-based utility token solution founded by Ken Brook, Kristen Hester, James Young, and Edwin Cheung, that is designed for digital advertising. The ICO for adToken was held on June 26, 2017 and raised $7.7 million. AdToken features an adChain Registry, integration with pre-existing RTB, adToken as a multi-purpose token, and incentives provided to adToken holders who help identify fraudulent publishers. The adToken can be used for applying, challenging, and voting on within the adChain Registry dApp, allowing advertisers to vet every website and help determine which websites are best for their ads. 

Timeline

People

Name
Role
LinkedIn

Dana Allen

Marketing and Design Associate



Danya Moon

Vice President, Revenue & Client Service



Eduardo Munoz

Product Manager



Edwin Cheung

Senior Software Engineer



Hunter Gebron

Director of Strategic Initiatives



Jon Roethke

Product Manager



Keanu Newman

Director of Business Operations, Asia-Pacific



Ken Brook

CEO



Michelle Salamanca

Executive Assistant/Office Manager



Nick Porter

Software Engineer



Sam Kim

Software Engineer



Zayi Reyes

Vice President, Marketing



Further reading

Title
Author
Link
Type
Date

The AdChain Registry

Mike Goldin, Ameen Solcimani, NiJames Young





White Paper

adToken

Academic paper



Documentaries, videos and podcasts

Title
Date
Link





Companies

Company
CEO
Location
Products/Services









References