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Webflow

Webflow

Webflow is a company providing a design and hosting platform for users to create websites.

Founded in 2013 by Vlad Magdalin, his brother Sergie Magdalin and their friend, and previous co-worker, Bryant Chou, Webflow offers users a platform to build and host a professional website without knowing how to code.

Funding

Seed round - Y Combinator

This round generated $2.9 million in funding for Webflow in 2014. The round included investment from Khosla Ventures, Draper Associates and Rainfall Ventures.

After this initial round of funding, Webflow faced skepticism over its niche and saturated market. Webflow marketed their website builder to the freelance design community as a tool to create websites for clients. And they focused on becoming profitable. This lead to their Series A.

Series A

Their Series A generated $72 million for Webflow and left post-financing valuation of Webflow between $350-400 million. Accel lead the round which included Silversmith Capital Partners, Rainfall Ventures, FundersClub, Draper Associates and various angels.

Product

Webflow offers a code-free design focused website builder whose overall look and functionality is reminiscent of Adobe's Creative Suite. They offer basic hosting services under their website plans, which offer a monthly subscription fee from Basic, CMS and Business. The plans have different categorized focuses and scaled pricing.

They also offer ecommerce which allow the user to sell products through their site, starting at their standard plan, to Plus plan to Advanced plan. The plans scale in cost and capability.

The design is drag-and-drop and allows for customization down to the code level. For first time users, or those with little-to-no technical knowledge, Webflow offers its University. There, users can access videos, guides and courses to guide users through the process.

Webflow hosting is provided by Amazon Web Services (AWS) and facilitated by Fastly and Amazon Cloudfront. This gives their sites quick response times and no worry about server maintenance. Further, their hosting comes with SSL certificates, HTTP/2 compliance, site search, form control, password protection, automatically-generated sitemap and automatic backups.

Timeline

August 2019

Webflow raises a $72,000,000 series A round from Accel, Rainfall Capital, Silversmith Capital Partners, Draper Associates, FundersClub and Rainfall Ventures.

August 2013

Webflow raises a $2,900,000 seed round from FundersClub.

People

Name
Role
LinkedIn

Alejandra Villa

Employee

Andre Gharakhanian

Attorney

Andrew Nguyen

Employee

Barrett Johnson

Employee

Benjamin Ling

Investor

Bryant Chou

Board member

Craig Condon

Employee

David Beveridge

Employee

Dustan Kasten

Employee

Eric Bahn

Advisor

Gadzhi Kharkharov

Employee

Jacob Gillespie

Employee

Javier Chávarri Alvarez

Employee

Jeff Peterson

Employee

Jeff Schox

Attorney

Joel Yarmon

Investor

John Moore-Williams

Employee

Julian Shapiro

Employee

Kristofer Joseph

Employee

Leonard Souza

Employee

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Further reading

Title
Author
Link
Type
Date

No-Code Website Builder Webflow Went From Near Bankruptcy To A $72 Million Series A Funding Round

Alex Konrad

Web

August 7, 2019

Webflow CSS Playground

Web

Documentaries, videos and podcasts

Title
Date
Link

Welcome to the age of no-code

August 13, 2019

Companies

Company
CEO
Location
Products/Services
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References