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US Patent 7409700 System and method for enhanced broadcasting and interactive

Patent 7409700 was granted and assigned to The Walt Disney Company on August, 2008 by the United States Patent and Trademark Office.

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Current Assignee
The Walt Disney Company
The Walt Disney Company
Patent Jurisdiction
United States Patent and Trademark Office
United States Patent and Trademark Office
Patent Number
7409700
Date of Patent
August 5, 2008
Patent Application Number
09706055
Date Filed
November 3, 2000
Patent Citations Received
‌
US Patent 12017130 Method of and system for conducting multiple contests of skill with a single performance
0
Patent Primary Examiner
‌
Hunter B. Lonsberry
Patent abstract

An enhanced interactive television broadcast is disclosed wherein an audio/video broadcast is viewed on a first display system, and an “enhancement” to the broadcast is simultaneously viewed or experienced on a second, separate display system. The “enhancement” is synchronized to the broadcast, and delivered to a user as a code fragments, such as a JavaScript message. URLs are not required. Portions or elements of a web page are reduced to single code fragments, rendered client-side upon receipt. The invention implements Network Time Protocol (NTP) to synchronize the client's application clock to global time. Messages, or JavaScript code fragments, are time-stamped and evaluated based on the client's application clock.

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