US Patent 10186084 Image processing to enhance variety of displayable augmented reality objects

There is provided an image processing apparatus including an image acquisition unit configured to acquire an image that shows a real object including a primary recognition target and a secondary recognition target, and a control unit configured to set an augmented reality space associated with the image on the basis of image recognition of the primary recognition target, and configured to decide an augmented reality object to be arranged in the augmented reality space depending on the secondary recognition target that is recognized on the basis of the image recognition of the primary recognition target.