Storefront is a sharing-economy company that provides short-term retail spaces for rent to companies through an online platform, used specifically as pop-up retail locations.
Storefront's listings largely represent short-term rentals in temporary vacancies within shopping complexes and other commercial establishments. Rentals often average from three to four weeks, providing a temporary brick and mortar space in the San Francisco/Oakland, or New York City area. Rentals can also be shorter than a week. The locations also include spaces in the New York City subway system. These spaces are offered through a partnership between the New York Metropolitan Transportation Authority and Storefront. Storefront's client base includes both ecommerce companies looking for temporary physical sales locations as well as offline firms like National GeographicNational Geographic, restaurants, and companies test-releasing future products.
Storefront was acquired in 2016 by Pop-up Immo, a French online retail marketplace and concierge service for short-term retail space. Pop-up Immo was created by two French founders working on Wall Street, Mohammed Haouache and Adrien Kerbrat. Storefront was a part of Techstars NYC landing zone program in 2016. The new combined organization took the name Storefront. Headquartered in New York City, the current company has offices in London, Paris, AmsterdamAmsterdam and Hong Kong and features spaces from three continents.