Golden
Milka

Milka

A chocolate company that has an array of products. It was founded in 1901 and is located in Switzerland. Its parent company is Mondelez International.

Milka is a European company specializing in creating, producing, and selling chocolate products. It is sold throughout Europe, the United States and China. The countries where the company sells most of its products are Germany, France, Austria, Poland, and Russia. Its mascot is Lila, a lilac cow.

Product

The company sells chocolate candy bars of various sizes. There can be hazelnuts, caramel, or Oreos in the candy bars. Milka also sells cookies and cakes. For special occasions, the company sells pralines, which contain messages regarding the special moment on the packaging. 



Milka also offers seasonal products, mostly following the Christian religion and holidays such as Easter and Christmas. The products are sold in packaging that resembles the Easter bunny or Santa Claus. There are also specialty products available, such as ice cream, chocolate cream cheese spread, and hot chocolate. 

Sponsorship

Milka sponsors sporting events, such as skiing. Athletes can wear the brand's logo and colors while competing. They have sponsored athletes in events such as the Olympics. 



Timeline

People

Name
Role
LinkedIn

Dirk Van De Put

CEO



Further reading

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Documentaries, videos and podcasts

Title
Date
Link

Milka. Trau dich zart zu sein (2014)

January 28, 2014

Companies

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CEO
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References