Logo

Logo

Graphic mark or emblem commonly used by commercial enterprises

All edits by  Carla Faraguna 

Edits on 5 February, 2020
Carla Faraguna"link not relevant"
Carla Faraguna edited on 5 February, 2020 5:20 pm
Edits made to:
Article (+19/-19 characters)

Article

Taking a swift turn from their early logo, Target's bull's eye logo has a single red ring with dot in the middle. The logo uses Helvetica typeface. This logo is considered to be the best one in Target best logo designbest logo designerer history.

Edits on 9 October, 2019
Carla Faraguna
Carla Faraguna edited on 9 October, 2019 9:58 pm
Edits made to:
Article (+526/-663 characters)

Article

The heraldic tradition continues to this day in logo design. The Alfa Romeo logo is the official branding of A.L.F.A (Anonima Lombarda Fabbrica Automobili) which is designed to represent the family coat of arms of the Visconti, one of the most influential and respected families of Milan.

Over the last century, our lifestyles gradually became more complex. Conversely, the design of logos became simpler for ease and speed of recognition in a faster world. The evolution of the Shell Logo throughout the 20th century clearly demonstrates this effect. The 1971 version, which was designed by Raymond Loewy and is still in use, has dropped its brand name as 'shell' is an English word that gets lost in translation in an international market. In short, the art of logo design illustrates the design concept "Less is More" better than any other graphic form.

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Over the last century the design of logos became simpler for ease and speed of recognition in a faster world. The evolution of the Shell Logo throughout the 20th century clearly demonstrates this effect. The 1971 version, which was designed by Raymond Loewy and is still in use, has dropped its brand name as 'shell' is an English word that gets lost in translation in an international market. In short, the art of logo design illustrates the design concept "Less is More" better than any other graphic form.

History

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Want to learn more about logo design? Check out our article on how to design a logo.

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