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Kevin Plank

Kevin Plank

Kevin Plank is the founder and former CEO and brand chief of Under Armour.

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Kevin Plank is the founder and brand chief of Under Armour sportswear company. He also serves as Under Armour’s chairman of the board. Plank is a former football player who spent his childhood in Kensington, Maryland, a suburb of Washington, D.C., where his mother served as mayor and his father was a land developer.

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Plank developed a passion for sports at an early age. He played football for several teams prior to graduating from high school and later played college ball for the University of Maryland where he was also the special-teams captain.

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In 1998, Plank moved Under Armour headquarters from him grandmother's basement in Georgetown to Baltimore, where the company has been ever since. In 1999, Kevin Plank’s company spent $25,000 on an ESPN Magazine ad, which generated about $1 million in direct sales. In that same year, the brand was featured in the movie "Any Given Sunday." Following that, entire teams began to purchase Under Armour clothing, and the company’s revenue soon topped $1 billion.

Edits on 28 Sep, 2021
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Kevin Audette Plank
Occupation
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January 14, 2020

NYSE: The Shareholders Foundation, Inc. announces that a lawsuit was filed for certain investors in shares of Under Armour, Inc.
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Kevin Plank

American Entrepreneur and Philanthropist.Kevin Plank is the founder and Brandformer ChiefCEO and brand chief of Under Armour.

Article

Kevin Plank, a billionaire and philanthropist, is the founder and brand chief of Under Armour, one of the largest sportswear companies in the worldcompany. He also serves as Under Armour’s chairman of the board. Plank is a former football player who spent his childhood in Kensington, Maryland, a suburb of Washington, D.C., where his mother served as mayor and his father was a land developer.

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Plank developed a passion for sports at an early age. He played football for several teams prior to graduating from high school and later played college ball for the University of Maryland where he was also the special-teams captain.

The BeginningsHistory of Under Armour

Under Armour can trace its beginnings to Washington, D.C., where Plank was working out of his grandmother’s basement. His goal was to develop sportswear that would wick moisture away from the body because he was frustrated with the way that cotton t-shirts would become soaked with sweat when he played sportssports.He initially funded the company himself, from his personal savings and credit card debt.

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Plank later sent some of the shirts he developed to professional football players he knew and asked them to pass out the shirts in locker rooms. The shirts began to gain popularity, and Plank had sold about 500 of them by the end of 1996, generating approximately $17,000 in revenue. In 1999, Kevin Plank’s company spentHe $25,000made onhis anfirst ESPNsale Magazineto ad,Georgia whichTech generatedfor about $1 million in direct sales. Following that17000, entireand two dozen NFL teams began to purchase Under Armour clothing, and the company’s revenue soon topped $1 billionfollowed.

In 1998, Plank moved Under Armour headquarters from him grandmother's basement in Georgetown to Baltimore, where the company has been ever since. In 1999, Kevin Plank’s company spent $25,000 on an ESPN Magazine ad, which generated about $1 million in direct sales. In that same year, the brand was featured in the movie "Any Given Sunday." Following that, entire teams began to purchase Under Armour clothing, and the company’s revenue soon topped $1 billion.

Plank stepped down from his position of Under Armour CEO in January 2020.

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Kevin Plank serves on several boards in the U.S.US, including the Baltimore City Fire Foundation, the National Football Foundation, the Robert H. Smith School of Business at the University of Maryland and the Sporting Goods Manufacturers Association.

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Mr. Plank donated $25 million to the University of Maryland in 2014 for a proposed academic and athletic complex. He has also made substantial donations to St. John's College High School and the Archdiocese of Baltimore.

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Kevin Plank earned his Bachelor of Arts degree and his Masters in Business Administration degree from the University of Maryland. He launched several businesses while in college and used some of the proceeds as seed money for Under Armour.

Kevin Plank graduated with a bachelor's degree from the University of Maryland College Park in 1996.

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Kevin Plank is the youngest of five brothers. He was born on August 13, 1972. Plank is married to Desiree Guerzon.

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Timeline

October 22, 2019

Kevin Plank announces he will step down as CEO of Under Armour, and will be succeeded by COO Patrik Frisk January 1, 2020.

November 28, 2014

Alumnus Kevin Plank Pledges $25 Million to University of Maryland

November 24, 2005

Under Armour goes public.
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Kevin Plank

Kevin Plank is the founder and former CEO and brand chief of Under Armour.

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Former CEO of
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Former CEO of
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Former CEO of
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Kevin Plank

American Entrepreneur and Philanthropist. |Plank Founderis the founder and Brand Chief of Under Armour.

Jed Christiansen"adding links"
Jed Christiansen edited on 28 Feb, 2020
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Kevin Plank, a billionaire and philanthropist, is founder and brand chief of Under Armour, one of the largest sportswear companies in the world. He also serves as Under Armour’s chairman of the board. Plank is a former football player who spent his childhood in Kensington, MarylandKensington, Maryland, a suburb of Washington, D.C.Washington, D.C., where his mother served as mayor and his father was a land developer.

...

Plank developed a passion for sports at an early age. He played football for several teams prior to graduating from high school and later played college ball for the University of MarylandUniversity of Maryland where he was also the special-teams captain.

...

Under ArmourUnder Armour can trace its beginnings to Washington, D.C., where Plank was working out of his grandmother’s basement. His goal was to develop sportswear that would wick moisture away from the body because he was frustrated with the way that cotton t-shirts would become soaked with sweat when he played sports.

Jed Christiansen"Removed information about Under Armour the company, tweaked some formatting."
Jed Christiansen edited on 28 Feb, 2020
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Author
Link
Type
Date

Kevin Plank - Bloomberg - Are you a robot?profile

Bloomberg

Web

Timeline

January 14, 2020

Moving forward, Under Armour plans to be a "really loud brand," beginning with a new campaign launching today dubbed

October 22, 2019

Today it's an international company with more than $5 billion in annual sales, likely leaving Plank little time to focus on directly shaping products and helping craft the company's image.
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Deactivated User edited on 28 Feb, 2020
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Topic thumbnail

Kevin Plank

American entrepreneur and philanthropist

American Entrepreneur and Philanthropist | Founder and Brand Chief of Under Armour

Article

Kevin Plank, a billionaire and philanthropist, is founder and brand chief of Under Armour, one of the largest sportswear companies in the world. He also serves as Under Armour’s chairman of the board. Plank is a former football player who spent his childhood in Kensington, Maryland, a suburb of Washington, D.C., where his mother served as mayor and his father was a land developer.

Passion for Football

Plank developed a passion for sports at an early age. He played football for several teams prior to graduating from high school and later played college ball for the University of Maryland where he was also the special-teams captain.

The Beginnings of Under Armour

Under Armour can trace its beginnings to Washington, D.C., where Plank was working out of his grandmother’s basement. His goal was to develop sportswear that would wick moisture away from the body because he was frustrated with the way that cotton t-shirts would become soaked with sweat when he played sports.

Plank later sent some of the shirts he developed to professional football players he knew and asked them to pass out the shirts in locker rooms. The shirts began to gain popularity, and Plank had sold about 500 of them by the end of 1996, generating approximately $17,000 in revenue. In 1999, Kevin Plank’s company spent $25,000 on an ESPN Magazine ad, which generated about $1 million in direct sales. Following that, entire teams began to purchase Under Armour clothing, and the company’s revenue soon topped $1 billion.

Service to Other Organizations

Kevin Plank serves on several boards in the U.S., including the Baltimore City Fire Foundation, the National Football Foundation, the Robert H. Smith School of Business at the University of Maryland and the Sporting Goods Manufacturers Association.

Philanthropy

Mr. Plank donated $25 million to the University of Maryland in 2014 for a proposed academic and athletic complex. He has also made substantial donations to St. John's College High School and the Archdiocese of Baltimore.

Education

Kevin Plank earned his Bachelor of Arts degree and his Masters in Business Administration degree from the University of Maryland. He launched several businesses while in college and used some of the proceeds as seed money for Under Armour.

Personal Life

Kevin Plank is the youngest of five brothers. He was born on August 13, 1972. Plank is married to Desiree Guerzon.

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Company
CEO
Location
Products/Services

Under Armour

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Title
Author
Link
Type
Date

Bloomberg - Are you a robot?

Bloomberg

Web

Kevin Plank is part of the BoF 500

Business of Fashion

Web

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Title
Date
Link

Under Armour founder Kevin Plank on why he's decided to step down as CEO

October 22, 2019

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Related Topics
Timeline

January 14, 2020

Moving forward, Under Armour plans to be a "really loud brand," beginning with a new campaign launching today dubbed

October 22, 2019

Today it's an international company with more than $5 billion in annual sales, likely leaving Plank little time to focus on directly shaping products and helping craft the company's image.
Edits on 24 Jan, 2020
Golden AI"Attach Wikidata entity ID"
Golden AI edited on 24 Jan, 2020
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Wikidata entity ID
Q6397255
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