Daily Harvest

Daily Harvest

Daily Harvest is a New York City-based company founded in 2015 by Rachel Drori.

All edits

Edits on 6 Oct, 2020
Golden AI"Funding autocalculation"
Golden AI edited on 6 Oct, 2020
Edits made to:
Infobox (+1 properties)
Infobox
Latest funding round date
December 2017
Edits on 30 Sep, 2020
Golden AI
Golden AI edited on 30 Sep, 2020
Edits made to:
Infobox (+1 properties)
Infobox
Investors
Justin Mateen
Edits on 17 Jul, 2020
Golden AI"Funding autocalculation"
Golden AI edited on 17 Jul, 2020
Edits made to:
Infobox (+1 properties)
Infobox
Total funding amount (USD)
43,000,000
Edits on 10 Feb, 2020
Golden AI
Golden AI edited on 10 Feb, 2020
Edits made to:
Infobox (+1 properties)
Infobox
Investors
Rubicon Venture Capital
Edits on 28 Jan, 2020
Golden AI
Golden AI edited on 28 Jan, 2020
Edits made to:
Infobox (+1 properties)
Infobox
Investors
WME Ventures
Edits on 6 Jan, 2020
Carla Faraguna
Carla Faraguna approved a suggestion from Golden's AI on 6 Jan, 2020
Edits made to:
Article (+12/-12 characters)
Article

Visitors to the pop-up were also able to buy individual items, such as smoothies or soups. In speaking on the decision to host a pop-up, CEO and founder Rachel DroriRachel Drori said:

Carla Faraguna
Carla Faraguna edited on 6 Jan, 2020
Edits made to:
Description (+79/-278 characters)
Article (+10/-11 characters)
Topic thumbnail

Daily Harvest

Daily Harvest creates delicious and nourishing smoothies, soups, oats, lattes and more. Our food is built on organic, thoughtfully sourced fruits and vegetables. It's delivered to you and ready to enjoy in minutes. Daily Harvest takes care of food, so food can take care of you.

Daily Harvest is a New York City-based company founded in 2015 by Rachel Drori.

Article

The subscription service allows users to choose weekly or monthly delivieriesdeliveries and to receive 6, 9, 12, or 24 cups per week. The price of the subscription decreases the more ordered. For 6 cups, the cost is $7.99 per cup, or about $48 per week or $7.99 a day. For 12 cups, the price is $7.49 per cup, or about $90 a week at $13 a day. Or, at 24 cups per month, the cost is $6.99 per cup, or $167.76, and about $6 a day (these are before tax prices).

Aleksander Holm
Aleksander Holm edited on 6 Jan, 2020
Edits made to:
Article (+1 images) (+38 characters)
Article
A selection of Daily Harvest smoothies
Aleksander Holm
Aleksander Holm edited on 6 Jan, 2020
Edits made to:
Infobox (+3/-1 properties)
Description (+278 characters)
Article (+2192 characters)
People (+8 rows) (+15 cells) (+269 characters)
Further reading (+2 rows) (+10 cells) (+377 characters)
Topic thumbnail

Daily Harvest

Daily Harvest creates delicious and nourishing smoothies, soups, oats, lattes and more. Our food is built on organic, thoughtfully sourced fruits and vegetables. It's delivered to you and ready to enjoy in minutes. Daily Harvest takes care of food, so food can take care of you.

Article

Provider of subscription-based food delivery services intended to provide healthy frozen foods. The company's foods are developed by nutritionists and include smoothies, soups, bowls, lattes and breakfast options, enabling health-conscious subscribers to eat pre-portioned foods without having to cook. Their food is built on organic fruits and vegetables. It's delivered to the customer and ready to enjoy in minutes.

Platform

The Daily Harvest platform works to serve the needs of consumers by turning freezers into personalized pantries stocked with clean food, quickly prepared and replenished as it is consumed. Consumers are able to choose any combination of smoothies, overnight oats, chia parfaits, soups, sundaes and lattes to build their subscription box. Users can choose foods based on dietary needs, key benefits or likes and dislikes through the website. These foods can then be made by adding the recommended liquid base and following the instructions.

The subscription service allows users to choose weekly or monthly delivieries and to receive 6, 9, 12, or 24 cups per week. The price of the subscription decreases the more ordered. For 6 cups, the cost is $7.99 per cup, or about $48 per week or $7.99 a day. For 12 cups, the price is $7.49 per cup, or about $90 a week at $13 a day. Or, at 24 cups per month, the cost is $6.99 per cup, or $167.76, and about $6 a day (these are before tax prices).

Refueling Station

In November 2018, Daily Harvest partnered with The Gathery to design their Manhattan pop-up "Refueling Station", located at 446 Broadway, to look like a 1970's Palm Springs gas station. There Daily Harvest gave visitors free samples of their products, a walk-through of their ingredient sourcing process, an explanation of the benefits of frozen foods, and a chance to win products.

Visitors to the pop-up were also able to buy individual items, such as smoothies or soups. In speaking on the decision to host a pop-up, CEO and founder Rachel Drori said:

This is meant to drive direct sales. The one thing we know about our customers is that they need to taste it to understand why it's different. So we want to meet customers offline and interact with them there.
People

Name
Role
LinkedIn

Lindsay Leaver

Director of Channel Development

Mark Bufalini

Vice President, Marketing

Mayssa Chehata

Director of Business Development and Partnerships

Mike Luby

Vice President of Engineering

Natalie Massenet

Investor

Rachel Drori

Founder and CEO

Stephanie Leo

Marketing Coordinator

Further reading

Title
Author
Link
Type
Date

Daily Harvest is testing offline retail with its first pop-up store - Digiday

Hilary Milnes

Web

November 1, 2018

Daily Harvest review 2019: a great smoothie subscription box - Business Insider

Mara Leighton

Web

January 4, 2019

Infobox
CEO
Rachel Drori
Tagline
Daily Harvest takes care of food, so food can take care of you
Golden AI
Golden AI edited on 6 Jan, 2020
Edits made to:
Infobox (+1 properties)
Infobox
Funding rounds
Daily Harvest Funding Round, November 2016
Golden AI
Golden AI edited on 6 Jan, 2020
Edits made to:
Infobox (+1 properties)
Infobox
Funding rounds
Daily Harvest Funding Round, May 2016
Aleksander Holm
Aleksander Holm edited on 6 Jan, 2020
Edits made to:
Infobox (+11 properties)
Categories (+3 topics)
Infobox
Industry
Food
Location
New York City
Founded date
2015
Email address
hello@daily-harvest.com
Categories
Edits on 3 Dec, 2019
Golden AI
Golden AI edited on 3 Dec, 2019
Edits made to:
Infobox (+1 properties)
Infobox
Investors
BAM Ventures
Edits on 27 Sep, 2019
Golden AI
Golden AI edited on 27 Sep, 2019
Edits made to:
Infobox (+1 properties)
Infobox
Funding rounds
Daily Harvest funding round, June 2017
Edits on 15 Sep, 2019
Golden AI
Golden AI edited on 15 Sep, 2019
Edits made to:
Infobox (+1 properties)
Infobox
Funding rounds
Daily Harvest Series B, December 2017
Edits on 29 May, 2019
Golden AI
Golden AI edited on 29 May, 2019
Edits made to:
Infobox (+1 properties)
Infobox
Founder
Rachel Drori
Edits on 16 Apr, 2019
Kristoffer Carlo Aguirre
Kristoffer Carlo Aguirre approved a suggestion from Golden's AI on 16 Apr, 2019
Edits made to:
Infobox (+6 properties)
Topic thumbnail

Daily Harvest

Daily Harvest is a New York City-based company founded in 2015 by Rachel Drori.

Infobox
Is a
Company
Kristoffer Carlo Aguirre"Initial topic creation"
Kristoffer Carlo Aguirre created this topic on 16 Apr, 2019
Edits made to:
Topic thumbnail

 Daily Harvest

Daily Harvest is a New York City-based company founded in 2015 by Rachel Drori.

Golden logo
Text is available under the Creative Commons Attribution-ShareAlike 4.0; additional terms apply. By using this site, you agree to our Terms & Conditions.