Creditas, formerly BankFácil, was founded in 2012 by Sérgio Furio and Leandro da Costa. Creditas, as BankFácil, started as a financial products comparator, facilitating better rates and conditions and credit lender. In 2017, they changed their name to Creditas and began offering collateralized loans. Collateral offered Creditas a way to lower interest rates for their borrowers. Collateralized loans also reduce the chance of default to less than 2%.
Creditas used the collateral - often using borrowers homes or cars - to offer home equity and auto secured loans at rates closer to those experienced in the US market.
In 2019, after raising $231 million, Creditas planned to increase their technology team to develop automation, and thereby increase the efficiency of credit application processes, and to continue to use data analytics to improve prediction, customer profiling and decision making.
Creditas acquired Creditoo in late 2019 as part of a plan to expand into payday loans.
In October 2013, Creditas raised $1.4 million. The financing round included Rockaway Capital and Napkn Ventures.
Creditas raised $3 million in August of 2015. Redpoint eventures led the round, which included participation from Quona Capital Management Ltd and QED Investors.
Google Launchpad Accelerator
Creditas participated in the Google Launchpad Accelerator in May 2016. They raised $50 thousand of non-equity assistance.
In a second Series A round, held in June 2016, Creditas raised $4.5 million. Redpoint eventures and Kaszek Ventures LP led the round, which included Quona Capital Management Ltd and QED Investors.
In February 2017 Creditas raised $19 million in financing. International Finance Corporation and Prosus & Naspers led the round with participation from Redpoint eventures, Quona Capital Management Ltd, QED Investors and Kaszek Ventures LP.
In a round led by Vostok Emerging Finance, Creditas raised $50 million. Participants included Kaszek Ventures, LP Quona Capital Management Ltd, Prosus & Naspers, International Finance Corporation, Santander InnoVentures, QED Investors, Endeavor Catalyst and Amadeus Capital Partners.
Creditas raised $231 million in their July 2019 funding round. SoftBank Group Corp led the round, which included participation from Vostok Emerging Finance, Santander InnoVentures and Amadeus Capital. Creditas' post-financing valuation sat at $750 million.
In August of 2019, Creditas acquired Creditoo for an undisclosed amount. Creditas utilized Creditoo's expertise to expand into payday loans.
Contxto - The latest fintech news coming from Brazil is that Creditas will start offering private payroll-deductible loans following its acquisition of Creditoo.
Japan's SoftBank makes bet to challenge Brazil's concentrated banking sector
Swedish fund Vostok Emerging Finance led a 165 million reais ($50 million) investment in Brazilian financial-technology startup Creditas Soluções
Brazil's Creditas gets $19 million amid boom in local fintech financing: Reuters.
Francisco S Homem de Mello
Giulia Elias Silveira
Leandro Alvares da Costa
Documentaries, videos and podcasts