Golden
Conscious Capitalism

Conscious Capitalism

Capitalism works. Period. Its power to positively change lives is unparalleled. But misuse of capitalism’s power by some has led to negative stereotypes such as greed, misconduct and exclusion. This inaccurate way of thinking about business seemed destined to be an unshakable narrative — until now. There is a better way to be a capitalist.

Knowing WHY your business exists, provides you with a compass to find and stay focused on achieving your True North (Higher Purpose). Profit is a means to the end of purpose for conscious businesses.



Conscious businesses value and care for EVERYONE in their ecosystem, motivating their stakeholders by creating "win-win-win" outcomes for all who are impacted by their business.



Conscious businesses cannot exist without Conscious Leaders. Conscious Leaders focus on "we," rather than "me."



Culture is the embodied values, principles and practices underlying the social fabric of a business, signaling "how" business is done.



The culture of your business is its heartbeat. Without a healthy one, the business will ultimately fail.

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