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CRM

CRM

Technology for managing a company's' relationships and interactions with customers

Customer relationship management (CRM) is a technology for managing a company's relationships and interactions with customers and potential customers. A CRM system can help companies stay connected to customers, streamline processes, and improve profitability.

Timeline

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News

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Ron Miller
January 17, 2020
TechCrunch
Zendesk acquired Base CRM in 2018 to give customers a CRM component to go with its core customer service software. After purchasing the company, it changed the name to Sell, and today the company announced the launch of the new Sell Marketplace. Officially called The Zendesk Marketplace for Sell, it's a place where companies can [...]
Emma Lee
December 13, 2019
TechNode
Kehu, formerly known as Madeforgoods, provides B2B brands with one-stop digital marketing solutions using unique QR codes, WeChat mini programs, and big data analytics.
Jan U. Hagen
December 9, 2019
Harvard Business Review
Research on making decisions in times of crisis.
Ingrid Lunden
December 4, 2019
TechCrunch
Kustomer, a CRM startup that's taking on the likes of Zendesk, Salesforce, and many other bigger and older providers, has closed yet another round of funding -- no less than its third fundraise of the year -- as it continues to double down on its new approach to managing customers in today's digital world. The [...]
Brian E. Thomas
December 2, 2019
CIO
Artificial intelligence and machine learning are readily available now, and we know it can be used to automate much of the repetitive tasks and processes that humans do now. With the assistance of AI, sales managers can also focus on the bottom line to produce better results. Myriad new approaches and software tools bear this out.
Peter Sayer
November 22, 2019
CIO
At its annual customer conference, Salesforce.com introduced Customer 360 Truth and a curiously British-sounding Einstein that your customers can now access.
Paayal Zaveri
November 13, 2019
Business Insider
Freshwork's CEO Girish Mathrubootham sees a massive opportunity to disrupt the customer engagement market, and just raised $150M in funding.
Ashwini M. Zenooz
October 11, 2019
Harvard Business Review
Combining data from multiple sources, they create a more holistic view of the patient.
Salesforce
September 16, 2019
www.prnewswire.com:443
SAN FRANCISCO, Sept. 16, 2019 /PRNewswire/ -- Salesforce (NYSE: CRM), the global leader in CRM, today announced Manufacturing Cloud, a new industry-specific...
Mike Butcher
July 11, 2019
TechCrunch
Many years ago every sales deal was sealed with a handshake between two people. Today, digitization has moved into the sales process, but it hasn't necessarily improved the experience. In fact, it's often become a more time-consuming affair because information and communications are scattered across multiple channels and the number of people involved in a [...]
Danny Crichton
May 29, 2019
TechCrunch
Google and Facebook are increasingly slurping up every ad dollar on the internet. Their dominant position is upending the business models of traditional and startup media companies alike. The click-driven ad model of yore is leaving a graveyard in its wake, as once high-flying companies like Mic collapse. Learning from the wave of SaaS startups [...]
ZenCharts
April 26, 2019
www.prnewswire.com:443
BOCA RATON, Fla., April 26, 2019 /PRNewswire/ -- Until now, the substance use and mental health industry has not had a Custom Relationship Management (CRM)...
Frost & Sullivan
April 22, 2019
www.prnewswire.com:443
Forward-looking CRM vendors to offer integrated systems that ensure holistic access to customer data and seamless integration with other dealership systems,...
Juliet Shwe Gaung
Invalid Date
DealStreetAsia
Silicon Valley-based SugarCRM is backed by Accel-KKR.
Ron Miller
Invalid Date
TechCrunch
Clari started out as a company that wanted to give sales teams more information about their sales process than could be found in the CRM database. Today, the company announced a much broader platform, one that can provide insight across sales, marketing and customer service to give a more unified v...
Ingrid Lunden
Invalid Date
TechCrunch
Compass, the real estate tech platform that is now worth $4.4 billion, has made an acquisition to give its agents a boost when it comes to looking for good leads on properties to sell. It is acquiring Contactually, an AI-based CRM platform designed specifically for the industry, which includes feat...
Salesforce
Invalid Date
www.prnewswire.com:443
SAN FRANCISCO, Feb. 11, 2019 /PRNewswire/ -- Salesforce (NYSE: CRM), the global leader in CRM, today announced that Chairman and Co-CEO Marc Benioff will speak ...
Reportlinker
Invalid Date
www.prnewswire.com:443
NEW YORK, Dec. 10, 2018 /PRNewswire/ -- Executive Summary CRM BPO is a software that covers a broad set of applications designed to help businesses manage many ...
Douglas Busvine
November 12, 2018
U.S.
German business software company SAP has agreed to buy Qualtrics International for $8 billion in cash, pre-empting a planned stock market listing by the U.S.-based company which specializes in tracking online sentiment.