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Basic Attention Token

Basic Attention Token

Basic Attention Token (BAT) claims to improve the efficiency of digital advertising by creating a new unit of exchange between publishers, advertisers and users.

The Basic Attention Token (BAT) is an ERC20 token based on the Ethereum blockchain. The value of the token is based on user attention. Basic Attention Token was created by Brendan Eich (the creator of Javascript and co-founder of Mozilla and Firefox). 15% of the tokens have been assigned to the company Brave.

 

 

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People

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Related Golden topics

Further reading

Author
Title
Link
Type

Brave Software

Basic Attention Token White paper

Documentaries, videos and podcasts

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Date
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Companies

Company
CEO
Location
Products/Services

Brave Software Inc.

Brendan Eich

San Francisco Bay Area