AdEx is a decentralized blockchain-based Ad Exchange platform aimed at addressing common existing problems in online advertising that was founded in 2017 by Ivo Georgiev and Dimo Stoyanov in Russia. AdEx is a fully transparent exchange platform that is built using Ethereum smart contracts. Problems AdEx seeks to address include advertising fraud, privacy issues, consent to receive sponsored messages, and others.
Initial Coin Offering (ICO)
On June 30, 2017 AdEx held their Initial Coin Offering (ICO) and raised ~10, 000,000 in funding.