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Brand Post
September 21, 2021
CIO
As experienced service technicians age out of the workforce, organizations need a way to preserve that expertise for the next generation. AR provides the bridge.
Brand Post
September 17, 2021
CIO
Step-by-step visual instructions make it easy for even the most non-technical-minded to fix simple problems or customize settings, avoiding costly site visits.
Kristen French
August 19, 2021
phys.org
On Aug. 9, the U.N. released a dire climate report, the first since 2018, that warned of accelerated warming of the planet and splashed code red alert headlines across the world. To bring the Earth back from the brink will demand powerful collective action, the authors of the report wrote. But while the urgency of the message is growing in the public sphere, scientists, journalists, artists and creators have still so far struggled to communicate it effectively to large numbers of global citizens. Some of them are now pinning their hopes on virtual reality (VR) to get the message across. In fact, a substantial body of research from the Stanford Virtual Human Interaction Lab has shown that using virtual reality to change human behavior works. But how does it work, and what kinds of VR experiences can most effectively reach the largest numbers of people and have the most impact? Where can these VR experiences be delivered to people? Is VR just a communication tool or can it be something more?
Shruti Dhapola
June 18, 2021
The Indian Express
Augmented Reality could plug the communication gap which has been exacerbated by the Covid-19 pandemic. Here's how to startups are taking different approaches on the path to building AR experiences for the present and future.
Federal Alliance for Safe Homes (FLASH)
June 15, 2021
www.prnewswire.com:443
/PRNewswire/ -- Extreme Storm Shelters, sold exclusively at Lowe's, is providing a chance to win one of 12 tornado safe rooms through the Federal Alliance for...
Alter Agents
May 25, 2021
www.prnewswire.com:443
/PRNewswire/ -- Alter Agents, Snap, Inc. and Publicis Media today released the findings of new research into the influence of augmented reality (AR) on the way...
Anuj Bhatia
May 23, 2021
The Indian Express
The 'Oxygen cylinder setup guide' app, available on both iOS and Android platforms, has been developed by DesignTech, an engineering services and solutions company based in Pune.
Deloitte Digital
May 13, 2021
www.prnewswire.com:443
/PRNewswire/ -- Deloitte Digital and Snap Inc. have conducted one of the largest and most comprehensive global "Consumer Augmented Reality" reports to further...
Federal Alliance for Safe Homes (FLASH)
April 27, 2021
www.prnewswire.com:443
/PRNewswire/ -- Extreme Storm Shelters, sold exclusively at Lowe's, is providing a chance to win one of 12 tornado safe rooms through the Federal Alliance for...
Science X staff
April 21, 2021
phys.org
Augmented reality (AR) is a technology that superimposes virtual objects onto a live view of physical environments, helping users visualize how these objects fit into their physical world. Researchers from City University of Hong Kong and Singapore Management University published a new paper in the Journal of Marketing that identifies four broad uses of AR in retail settings and examines the impact of AR on retail sales.
Ben Egliston, Queensland University of Technology and Marcus Carter, University of Sydney
April 13, 2021
Gizmodo Australia
Microsoft is set to produce 120,000 military-grade augmented reality (AR) headsets for the US army worth an estimated US $22 billion.
March 27, 2021
WebWire
Various genetic alterations in circulating tumor cells (CTCs) were associated with clinical outcomes and resistance to hormone therapy in patients with metastatic castrate-resistant prostate cancer (mCRPC), according to results published in Molecular Cancer Research, a journal of the American Association for Cancer Research. While only a minority of men with mCRPC have primary resistance to the androgen receptor (AR) inhibitors enzalutamide (Xtandi) or abiraterone acetate (Yonsa or...
Abigail Bassett
March 25, 2021
TechCrunch
While it's not likely that we'll be driving around wearing VR headsets anytime soon, in-car AR is already changing the way we travel, and it promises to continue to evolve.
Mike Butcher
March 23, 2021
TechCrunch
Augmented Reality pioneer Blippar - which has had a tortuous history after early investors pulled out and the company had to scramble for new backers - has now closed a $5 million funding round, after 18 months of re-positioning as a B2B company in the AR space. The pre-Series A round was co-led by Chroma [...]
Mike Butcher
March 23, 2021
TechCrunch
Augmented Reality pioneer Blippar - which has had a tortuous history after early investors pulled out and the company had to scramble for new backers - has now closed a $5 million funding round, after 18 months of re-positioning as a B2B company in the AR space. The pre-Series A round was co-led by Chroma [...]
By Anna Bailey
February 23, 2021
BBC News
How virtual artworks allow you to see anything from the sun to a giant spider in your own home.
Frost & Sullivan
February 16, 2021
www.prnewswire.com:443
/PRNewswire/ -- Frost & Sullivan's recent analysis, Future of User Interfaces Shaping New Consumer Experiences, finds that user interface (UI) technologies...
Samuel Axon
February 8, 2021
Ars Technica
Also from the report: Apple may make its own displays for Macs, iPhones.
ABI Research
February 3, 2021
www.prnewswire.com:443
/PRNewswire/ -- The ongoing pandemic and lockdowns have exploded social media usage and increased traffic in online shopping platforms, forcing many brands to...
Alli Chase
January 29, 2021
MIT Technology Review
How cloud is driving a digital transformation in major sports events that benefits athletes, teams, and fans worldwide.
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