b8ta
b8ta is a chain of retail stores that offer retail-as-a-service for new products.
All edits by Alan Williams
Edits on 1 May, 2019
Alan Williams
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Article (+13/-13 characters)
Article
b8ta (formerly known as Beta Retail) is a company that provides businesses with a service to display their tech products in retail areas. b8ta was founded in 2015 by Phillip Raub, Vibhu Norby, and William Mintun. As of 2018, b8ta operates as a subsidiary of Macy’s due to the department store’s minority shareholder status in b8ta. b8ta aims to provide companies with a space to display and showcase their products to customers (wiki). The company is based in San FranciscoSan Francisco, California.
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